IdeaDrivenOrg_share14Every day, front-line employees see many problems and opportunities that their managers do not.

Innovation needs new ideas, but where are those ideas going to come from? In their second book together, The Idea-Driven Organization, Dean Schroeder and Alan Robinson argue that the employees who interact directly with your customers, make your products, and provide your services are in the best position to see where problems exist and what improvements and new offerings would have the most impact.

Schroeder and Robinson detail exactly how high-performing idea processes work and how to design one customized for your organization, explaining how leaders can build the kind of idea-driven company capable of implementing fifty to a hundred or more ideas per employee per year. When they do, everything changes.

The best ideas may come from the bottom, but they have to be systematically solicited from the top.

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The Idea-Driven Organization will be released on March 31, 2014. If you would like to get involved in the book launch, we invite you to fill out the form, found HERE (we will never share or sell your information). If you want to tell your friends about the sample chapter, please help us by spreading the word on social media. Click through any of the buttons below to quickly share this page.

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