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Front-line employees see many things that their managers do not, say Alan Robinson and Dean Schroeder, but most organizations do a better job of suppressing their ideas than promoting them. As the authors show, these front-line ideas are key to innovation.

The best ideas may come from the bottom, but they have to be systematically solicited from the top.  The Idea-Driven Organization focuses on how leaders can build the kind of idea-driven company capable of implementing fifty to a hundred or more ideas per employee per year. 

In The Idea-Driven Organization, Robinson and Schroeder detail exactly how high-performing idea processes work and how to design one customized for your organization. 

Launch week for The Idea-Driven Organization is March 31 – April 4, 2014. Fill out the form below, receive an advance copy for review, and get on board with one of the most exciting books of 2014!

Become a part of our launch team!

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